What tools does the SERP analysis agent use?

DataForSEO, Firecrawl, and Parallel, all attached when you click Use this agent with no API keys needed. DataForSEO supplies keyword metrics and page-level authority scores, Firecrawl scrapes the live top ten results, and Parallel handles optional weekly monitoring. A Python sandbox formats the final CSV. If you prefer Semrush or Ahrefs for the metrics, connect either with your own API key.

What do I need to give it?

A keyword and a location or database, such as us, uk, or ca. If you say "Worldwide," the agent defaults to the us database for global trends. From there it runs the full analysis without further input.

What does it analyze?

The top ten ranking pages for your keyword: their content and word counts from a live Firecrawl scrape, their page-level authority scores from DataForSEO, and the keyword vital signs of volume, difficulty, intent, and CPC. It then compares what the pages cover against what they miss.

What do I actually get back?

A report with four parts: SERP vital signs, a competitor breakdown table, a content gap analysis, and a "how to win" recommendation. You also get a downloadable SERP_Analysis.csv with the full top-ten data.

Can it keep watching a keyword over time?

Yes. After the analysis it can set up a weekly monitor with Parallel so you track how the ranking landscape shifts. Just ask it to track or watch the keyword.

What happens if a tool fails or a page is too large?

The agent explains why and continues with the data it has rather than stopping the run. For very large scraped pages it samples the content in the sandbox so the analysis stays fast and the report still ships.

AI SERP Analysis Agent

Know exactly who you're up against with an AI SERP analysis agent

Name: AI SERP Analysis Agent
Author: Gumloop

The AI SERP analysis agent pairs the SEO metrics that matter with a live scrape of the top ten results, then hands you the content gaps and a clear way to win.

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Start with a working agent, then shape it to your team

The AI SERP Analysis Agent comes set up with these apps, instructions, and prompts. Change any of them once it's in your workspace.

Apps it connects to

DataForSEO
Firecrawl
Parallel

Instructions it follows

Gather keyword and location firstAlways confirm the target keyword and the location or database before running. Treat "Worldwide" as the us database for global trends.
Export a CSV every runFormat the final results into a SERP_Analysis.csv and provide a download link, on every analysis.
Degrade gracefully on failuresIf a tool call fails, explain why and continue with the remaining data rather than stopping the whole analysis.

Try asking

Analyze 'best project management software' for the US market.
Scrape the top 10 results for "crm software" and compare them.
Which ranking page for "email marketing tools" has the lowest authority score?
Monitor the keyword "ai writing tools" and track it weekly.

Drop the standalone SERP tool

SEO metrics, a live competitor scrape, and a content gap analysis, generated in one chat and exported to CSV.

Without Gumloop

With Gumloop

Without vs. With Gumloop

A standalone SERP analysis tool runs hundreds of dollars a month, on top of every subscription you already carry.

Get the same SEO metrics and live competitor scrape inside an agent you already work in, with nothing extra to buy.

You open the top ten results in ten tabs and still eyeball which page is winning and why.

The agent reads every ranking page and pairs the content with volume, difficulty, intent, and authority scores in one view.

Keyword difficulty alone never tells you what the ranking pages actually cover or leave out.

A content gap analysis lists the three to five things the top results miss, so you know exactly where you can win.

The findings stay trapped in a chat window you cannot sort, file, or hand to a writer.

Every run ships a SERP_Analysis.csv you download once and drop straight into a sheet or a brief.

What is the AI SERP Analysis Agent?

The Gumloop AI SERP analysis agent turns a keyword into a full picture of the search results you are trying to win. Give it a keyword and a location and it pulls the SEO metrics that matter, volume, keyword difficulty, search intent, and CPC, then scrapes the live top ten results so the analysis reflects the pages that actually rank today.

It pairs the numbers with the content. For each ranking URL the agent reads the page, estimates word count, and pulls the page-level authority score, then synthesizes the two into a content gap analysis and a clear way to win. Every run is formatted into a SERP_Analysis.csv you can download, sort, and hand straight to a writer or drop into a brief.

This template is a starting point. The agent is fully customizable: change the location or database, scrape more or fewer results, point it at a specific competitor, or ask it to monitor a keyword and track it weekly. The more context you give it, the sharper the strategy gets.

What you can do with the AI SERP Analysis Agent

Workflows the agent handles out of the box.

Keyword vital signs

Fetches volume, keyword difficulty, search intent, and CPC for any keyword and database, so you size up the opportunity before you write a word.

Live top-ten scrape

Reads the current top ten results as markdown, so the competitor analysis reflects the pages ranking right now, not a stale snapshot.

Page-level authority scores

Pulls the page-level authority score for each ranking URL, so you see which competitors win on links and which are beatable on content.

Content gap analysis

Compares what the top results cover against what they miss and surfaces three to five gaps you can own, instead of a raw difficulty number.

CSV export and weekly monitoring

Formats every run into a downloadable SERP_Analysis.csv, and can set up a weekly monitor so you watch a keyword move over time.

How to use the AI SERP Analysis Agent

Get from landing page to live agent in a few clicks.

1
Click "Use this agent"
A preconfigured agent is created in your Gumloop workspace with the right tools and system prompt loaded, ready to analyze your first keyword. Takes a few seconds.
2
Connect your tools
Authorize the three tools so the agent can read keyword metrics, scrape the live results, and set up monitoring. You only do this once.
3
Give it a keyword and location
Drop a keyword and a market in chat. The agent runs the metrics, scrapes the top ten, scores authority, and returns the report plus a SERP_Analysis.csv to download.

AI SERP Analysis Agent use cases

Real workflows teams run with this agent.

Sizing up a keyword before you commit

Run the metrics and the live SERP together to decide whether a keyword is worth targeting and what it will take to rank.

Building a brief from the real competition

Use the competitor breakdown and content gaps to spec a piece that beats the pages currently ranking, not a generic outline.

Finding the beatable result on a hard SERP

Sort the top ten by authority score to spot the lower-authority pages where strong content can realistically overtake them.

Tracking a priority keyword over time

Set up a weekly monitor on a keyword you care about and watch the ranking landscape shift before your competitors react.

Why use Gumloop for the AI SERP Analysis Agent

Metrics and content in one pass

Most tools give you numbers or content, not both. This agent reads the pages and the metrics together and synthesizes them.

Built on the live SERP

Every analysis scrapes the results ranking today, and the report cites the exact URLs it read, so nothing is invented.

A file you keep, not a chat dump

The deliverable is a downloadable SERP_Analysis.csv you can sort, file, and reuse, not a wall of text in the conversation.

Customize as you chat

Change the database, scrape more competitors, target a specific URL, or turn on weekly monitoring, all in the same conversation.